Franchise Fees Explained | Why LPT Realty Charges None — TPL Collective
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Fee Transparency

Franchise Fees:
The Hidden Tax on Agents

Some of the biggest names in real estate charge a franchise fee on top of your split. It's a percentage of your GCI that goes to corporate — not to your business. Here's what that looks like.

What Is a Franchise Fee?

A franchise fee is a percentage of your gross commission income (GCI) charged by the brokerage's parent company. It's separate from your commission split, separate from your desk fees, and separate from your transaction fees. It's an additional layer of cost — and it adds up fast.

At most franchise brokerages, this fee ranges from 3% to 8% of your GCI, often capped at $3,000–$6,000 per year.

Who Charges Franchise Fees

Brokerage Franchise Fee Cap
Keller Williams 6% of GCI Capped at $3,000/yr
Coldwell Banker 6%–8% of GCI [VERIFY] Varies by office [VERIFY]
RE/MAX Varies by franchise [VERIFY] Varies [VERIFY]
Century 21 6%–8% of GCI [VERIFY] Varies by office [VERIFY]
LPT Realty None N/A
eXp Realty None N/A

The Math

At $135,000 GCI (12 deals x $450K avg price x 2.5% commission), here's what the franchise fee alone costs you:

Franchise Fee Impact

6% franchise fee on $135K GCI $8,100
Capped at $3,000/yr
You pay per year $3,000
Over 5 years $15,000
Over 10 years $30,000

This is on top of your commission split, desk fees, and transaction fees.

Why LPT Charges No Franchise Fee

LPT Realty is not a franchise. It operates as a single entity — no franchise model, no franchise fee. The company keeps costs low through a cloud-based structure with no physical offices to maintain, no franchise overhead to pass through.

This is one of the key structural advantages of the model: every dollar you earn goes further because there's no franchise tax on your production.

Total Cost Impact

For an agent doing $135K GCI/yr (12 deals), here's the full picture:

Keller Williams Agent

Franchise fee (6%, capped) $3,000
30% split (capped ~$20K) $20,000
Desk fees ($77/mo) $923
Transaction fees ($150 x 12) $1,800
Total Annual Cost $25,723

LPT Realty (Business Builder)

$500/deal capped at $5,000 $5,000
$195 x 12 processing $2,340
Annual fee $500
Total Annual Cost $7,840
$17,883
saved per year — $3,000 of that is the franchise fee alone

Stop Paying the
Franchise Tax